YouTube is the place millions of people go everyday to watch videos on various topics. They’re constantly on the hunt for some entertainment, tutorials and interesting topics. The great thing about Youtube is anyone can get started in under 5 minutes. All you need is a gmail account, a screen recording software or a camera and you can begin making videos and gaining views in no time.
First off you’re going to want to make sure your videos are appealing to the viewer as possible. Good volume, high quality and captions are great ways to do this. Having a good volume makes it so people can hear you on all levels weather they like videos quiet or loud. Quality ensures viewers can see the video at its maximum potential, making it more enjoyable. Captions are just the icing on the cake.
Make sure to include keywords and do research on them before you pursue with them. Improper keyword research may result in a abundance of uninterested people given the opportunity to view you video creating a lack of traffic. Make keywords relevant to the topic of the video and your page in general.
The goal of this is to gain traffic so be sure to add a link to your website that your trying to increase traffic to. This way people who like your video will surely read the description for more information and be able to have quick access to your website, which will increase traffic (make sure its a hyperlink so they can click it easily).
Thumbnails are very important because its always the first thing people see before they click on your video. If your thumbnail is appealing then people will click on your video, if people click on your video, they have a greater chance of going to your website.
Create annotations of other videos people might be interested in and of important things they need to know such as taking a look at your website.
Making a playlist of a number or relevant videos that the viewer might be interested in gives them access to see other videos they might enjoy.
This part like any is important but this will increase your chances of viewers returning to future videos. Interact with your audience. You can do this simply by reply to comments they leave and making your own comments, such as question as to what you can do better to increase the quality of your videos.